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A worried woman at a laptop labeled with stress symptoms and “spend more,” surrounded by shopping bags; text warns about the dangers of Doom Spending in 2023 and highlights the importance of maintaining perspective amid money anxiety.

Doom Spending: Worrying About Money Means Spending More

Have you ever scrolled through discouraging economic news, felt that familiar knot in your stomach, and then found yourself adding things to a cart you never planned to buy? That pattern has a name: doom spending.

Psychology Today describes it simply: mindlessly shopping to self-soothe because you feel pessimistic about the economy and your own future. It is not about needing anything in particular. It is about needing to feel better for a few minutes, and reaching for a purchase to do it.

Understanding why this happens, and where it quietly does damage, makes it much easier to catch yourself before the habit catches you.

What Doom Spending Actually Looks Like

Doom spending rarely looks like one big, obvious purchase. It looks like a late-night order you barely remember placing. An extra takeout meal after a stressful headline. A “treat yourself” purchase that shows up more often than it should.

The common thread is the trigger. You are not buying because you ran out of something or planned for the expense. You are buying because you feel uneasy about money, the economy, or your future, and spending offers a quick, familiar way to feel some relief.

What Drives It

A few forces tend to show up again and again, no matter what year it is:

A steady diet of bad economic news. Headlines about inflation, layoffs, and recession fears are just a phone-check away at any moment. That constant exposure keeps financial anxiety simmering in the background, even on days when nothing has actually changed in your own finances.

A sense that bigger goals are out of reach. When homeownership, a comfortable retirement, or simply getting ahead feels unrealistic, smaller purchases can start to feel like the only wins that are still available. If you cannot control the housing market, you can control what shows up at your door tomorrow.

Social media comparison. Seeing other people travel, upgrade, and treat themselves creates pressure to keep up, especially when everyone else’s highlight reel makes their financial situation look easier than it probably is.

Genuine stress relief, at least in the moment. Shopping activates the same reward system as other comforting habits. It works, briefly. That is exactly why it is so easy to repeat.

These pressures rotate and intensify depending on the moment, but the underlying pattern does not change: financial anxiety rises, and spending rises right along with it.

The Irony at the Center of Doom Spending

Here is the part that makes doom spending worth paying close attention to: it is anxiety about money that leads to spending money, which usually creates more financial anxiety.

A stressful week leads to a $60 order that felt small in the moment. Multiply that by a few stressful weeks a month, and it adds up to a real dent in savings or a credit card balance that quietly grows. The purchases meant to provide relief end up being one more thing to worry about, which can trigger the next round of doom spending. It becomes a loop that feeds itself.

Infographic showing a money-anxiety cycle: worry about money leads to shopping, debt, and escalating financial anxiety.
A woman holds her head in worry, surrounded by icons of money, shopping, and bills, illustrating the cycle of anxiety, doom spending, and financial stress from a 2023 perspective.

Who Feels This the Most

Doom spending tends to hit hardest for people who are already financially stretched. Someone with a solid emergency fund can absorb an occasional impulse purchase without much consequence. Someone living paycheck to paycheck cannot.

That is what makes this pattern more than a personal willpower issue. The people most likely to feel pessimistic about the economy are often the same people with the least room in their budget to absorb the extra spending that pessimism produces. The habit that is supposed to offer comfort ends up making their actual financial position a little worse, which can deepen the very anxiety that started the cycle.

A Simple Way to Catch It

You do not need to eliminate every comfort purchase to get doom spending under control. You just need a way to notice it before it happens.

Before a purchase that feels sudden or emotionally driven, ask yourself:

  • Am I buying this because I need it, or because I feel anxious, bored, or discouraged right now?
  • Would I still want this tomorrow, once the feeling has passed?
  • Is this going on a credit card because my budget cannot cover it right now?
  • What would feel just as good and cost nothing: a walk, a call with a friend, stepping away from the news for a bit?

If the honest answer is that you are shopping to escape a feeling rather than to meet a need, it is worth pausing. That pause is usually enough to break the cycle, at least for that moment.

Looking Ahead

Doom spending is not a character flaw. It is a very human response to feeling like the future is out of your control. The trouble is that the relief it offers is short-lived, while the financial consequences tend to stick around.

The goal is not to feel nothing when the news is discouraging. It is to build a small pause between that feeling and your wallet, so the moments meant to comfort you do not end up adding to the very stress you were trying to escape.

Tom Rooney